CLIENT: Brother PDX
9iFX provided a complete show package to the pilot season of Classic Homes on the Magnolia Network. This included designing the overall branding, logo, and graphics package for the show. We developed a painterly style for each of the homes, and developed a stylized look for the show’s titles.
CONCEPT
When Brother PDX set out to shoot Classic Homes, they knew they would need a comprehensive graphics package that exuded clean modern vibe yet maintained an aire of traditional values.
PROCESS
9iFX worked with Producers at Brother PDX & Magnolia to create 5 different possible styles, with different lower thirds, animated titles and logo options, before going fully in one direction.
CONCLUSION
After a thorough design process, a stylized water color sketch look as chosen, and 9iFX created animations introducing each statuesque home.
Working with the 9iFX team is truly enjoyable. They have naturally embraced Magnolia’s design principles and aesthetic in handling our graphic and animation requirements, consistently surpassing our expectations across various series. Their reliability, punctuality, and clear communication regarding expectations and deliverables make us eager to return to them for our design, graphics, and animation needs.
Joanna Weiser
Producer, Magnolia Network
During the early days of the project, 9iFX created several design options, including different color palates, text styles, logos, and title designs. Here are a couple of the different options we presented before a final was chosen to move forward with.
